Industry program

AI training for agencies: with the same team, more clients, less overtime

Full day (about 7 hours) Up to 10 people On site in Istanbul or online 49.900 TL + VAT

AI Training for Advertising and Digital Agencies Agencies

What is this program?

AI training for agencies is a full-day, hands-on program in which the account management, content, creative and performance teams of advertising, digital and social media agencies learn to turn their daily work into a single production line with ChatGPT, Claude and Midjourney: brief analysis, content calendars, creative drafts, campaign reports and client presentations. Throughout the day the team works on its own client briefs, its own calendars and its own reports. I built the program on the flows I run every day in my own agency.

What determines profitability in an agency is not creativity but the speed of production around creativity: the content calendar rewritten for every client, copy rebuilt in revision rounds, the performance report prepared every month, the presentation written from scratch for every new client. This work drops to minutes with AI, and the team delivers quality work to more clients with the same headcount.

Why now

In the program nothing is tried on an imaginary client. The team brings real client briefs, last month's content calendars, a campaign report and a new business presentation. By the end of the day the brief analysis flow, client-based brand voice documents, the content and creative production line, the report template and the presentation pattern are set up in the agency's own voice.

Who is it for?

Account and project managers

The team that takes briefs, manages revisions, prepares reports and presentations and carries client communication.

Content, copy and social media teams

The team producing multi-client content calendars, copy and visuals and keeping the brand voice from client to client.

Creative and performance teams

Teams producing campaign concepts, ad variants, visual drafts and performance analysis.

Program flow: six modules

Talking takes at most a fifth of the day. The rest is hands-on production on your own files, each module ending with a piece of real work.

01

Brief analysis and the brand voice document

Extracting the goal, constraints and success metric from the client brief. A brand voice and banned phrases document to give to AI for each client.

02

Content calendar and copy production line

A client-based production line for the monthly calendar, post copy, stories and video scripts. Variant production that shortens the revision round.

03

Creative concept and visual drafts

Developing the campaign concept, mood boards and visual drafts with Midjourney, the path to real production. Copyright and brand safety limits.

04

Performance analysis and reports

A client report from ad panel exports: result, cause, next step. Charts and commentary in the same flow.

05

New business presentations and proposals

A proposal draft from the brief, scope and price rationale, presentation flow. Extracting a pattern from the agency's own winning presentations.

06

Client data, copyright and transparency

Under which conditions client information may enter the tool, how AI-produced content is disclosed to the client, copyright and visual usage rules.

Real work scenarios

The kind of tasks the day is built around. Yours replace these after the discovery call.

A new brief arrives in the morning

A brief summary with goal, constraints and success metric extracted, and the first three concept directions.

The monthly calendar for five clients

Calendar and copy sets produced against the brand voice documents, ready for the approval round.

The third revision round

Three new variants within minutes from the same brief and feedback.

The month-end performance report

A report with commentary for the client from ad panel data and a recommendation for next month.

A new business presentation

A client-specific proposal and flow, patterned on the agency's winning presentations.

A mood board for the campaign visual

Visual directions that fit the concept and drafts to serve as references for real production.

Tools used

ChatGPTClaudeMidjourneyGemini

Skills come before tools. The current model comparison with prices is on the AI models page.

What the team leaves with

  • Client-based brand voice and banned phrases documents
  • A brief analysis and concept development flow
  • A multi-client content and copy production line
  • A template from ad data to client report
  • A new business presentation and proposal pattern
  • A written agency guide for copyright, transparency and client data

Format and what is included

  • Discovery call: your industry, the team's daily work and the three targets of the day
  • Content built on your own files, not a generic slide deck
  • Full day (about 7 hours) hands-on, on site in Istanbul or online
  • Team playbook with everything built during the day
  • 30 days of Q&A support after the training
  • Certificate of participation

Scopes beyond the standard package (more than 10 people, several locations, half-day or multi-day formats, integration work) are quoted separately.

49.900 TL
plus VAT. Full day, up to 10 people.
The same standard package for every program.
Request a proposal

How it works

1

15-minute call

We talk about the team, the work and whether this program fits. No commitment.

2

Discovery and preparation

A short session with the team lead. The day is built on your real tasks.

3

Training day

Everyone on their own laptop, on their own work, the whole day.

4

30 days of support

Questions that come up while actually using AI at work get answered.

Sefa Aydın, yapay zeka eğitmeni ve danışmanı

Your trainer

Sefa Aydın

AI trainer and consultant. Years of producing design, advertising and software for the Türkiye projects of world-renowned luxury brands, founder of the agency Rebel Co. Group. I use these tools on real client work every day, and I teach what I use.

About me →

Frequently asked questions

Does AI training for agencies lower creative quality?

Used without control it does. The program aims for the opposite: AI produces the first draft, variants and analysis, and the creative decision stays with the team. A brand voice document and quality checklist are set up for each client, and everything produced passes that list.

Should we tell the client we use AI?

The program covers this in the transparency module. The general recommendation is to state clearly in the contract and the presentation where AI is used. The final decision is the agency's own policy. The program provides a framework.

How much does AI training for agencies cost?

The standard package is a full day for up to 10 people at 49,900 TL plus VAT. The discovery call, content preparation based on the team's files, a team-specific guide and 30 days of Q&A support are included. A multi-day format for multiple branches or departments is scoped by proposal.

How is copyright risk managed in visual production?

In the creative module, which visuals are used only as drafts and mood boards, which can go to publication and the brand safety limits are put into a written rule. Producing real people and registered brand elements is forbidden in the program.

Why should I take this program from an agency founder?

Because the program is built on the flows I run every day in my own agency. I explain what works and what does not under a deadline from experience, not from theory.

How is the result measured?

Content calendar, revision round, report and presentation preparation times are measured on the training day, and the same tasks are measured again 4 to 6 weeks later. Winning clients is not promised. Production speed and consistency are measured.

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Last updated: 16 September 2026

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