Role-based program

AI training for design and creative teams: from concept to delivery in the same week

Full day (about 7 hours) Up to 10 people On site in Istanbul or online 49.900 TL + VAT

AI Training for Design and Creative Teams Design and creative

What is this program?

AI training for design and creative teams is a full-day, hands-on program in which graphic designers, art directors, video editors and content creators learn to set up concept development, visual production, a video pipeline and presentation preparation with Midjourney, AI video tools, ChatGPT and Claude on their own projects while keeping brand consistency.

Producing design and advertising for the Turkey projects of world-famous luxury brands, I saw this: AI did not finish off the designer, it finished off the bad brief. A designer without a concept produces bad work faster with AI, while a designer with a concept turns a week's work around in a day. The difference is not in knowing the tool but in directing it.

Why now

The program takes one of the team's current projects and works on it all day: concept alternatives, visual sets, a video draft, the presentation. Brand consistency and copyright rules are applied at every step, and the result is of a quality that can be shown to the client.

Who is it for?

Graphic designers and art directors

Teams that prepare concepts, campaign visuals and presentations.

Video editors and content creators

Those who produce social media videos, commercial drafts and animation.

Agency and brand creative teams

Teams that want speed and consistency under a multi-brand workload.

Program flow: six modules

Talking takes at most a fifth of the day. The rest is hands-on production on your own files, each module ending with a piece of real work.

01

From creative brief to concept

Unpacking the brief with AI, concept alternatives, mood boards and reference research. With the team's own current project.

02

Visual production with Midjourney

Prompt structure, style and character consistency, preserving brand colours and textures, variations and editing. Product, scene and campaign visuals.

03

The AI video pipeline

Image to video, script, voiceover and sound effects. End-to-end production of a short social media video and a commercial draft.

04

Brand consistency and editing

Checking generated visuals against the brand guide, the correction flow and finishing touches in design tools.

05

Copyright, ethics and client communication

Commercial use of AI visuals, copyright risks, transparency with the client. Which jobs it is used for and which it is not.

06

Presentation and delivery

Writing the concept presentation with AI, justifying design decisions, preparing delivery files.

Real work scenarios

The kind of tasks the day is built around. Yours replace these after the discovery call.

A new campaign concept

Three different concept directions from a single brief, with a visual set and presentation copy for each.

A product visual set

20 campaign visuals in different scenes from a product photo, faithful to the brand style.

A 15-second social media video

From image to video, with voiceover and music, a first cut in one hour.

A client revision

Turning a vague revision such as "make it warmer" into concrete variations.

The concept presentation

Presentation copy for the client, written with the reasoning behind the design decisions.

Copyright check

A checklist for every visual to be used in the campaign, covering copyright and commercial use.

Tools used

MidjourneyHiggsfieldChatGPTClaudeAdobe araçları

Skills come before tools. The current model comparison with prices is on the AI models page.

What the team leaves with

  • An AI-assisted flow from brief to concept
  • A Midjourney prompt pattern and style reference that keeps brand consistency
  • An end-to-end pipeline from image to video
  • A checklist for copyright and commercial use
  • A ready method for concept presentations and client communication

Format and what is included

  • Discovery call: your industry, the team's daily work and the three targets of the day
  • Content built on your own files, not a generic slide deck
  • Full day (about 7 hours) hands-on, on site in Istanbul or online
  • Team playbook with everything built during the day
  • 30 days of Q&A support after the training
  • Certificate of participation

Scopes beyond the standard package (more than 10 people, several locations, half-day or multi-day formats, integration work) are quoted separately.

49.900 TL
plus VAT. Full day, up to 10 people.
The same standard package for every program.
Request a proposal

How it works

1

15-minute call

We talk about the team, the work and whether this program fits. No commitment.

2

Discovery and preparation

A short session with the team lead. The day is built on your real tasks.

3

Training day

Everyone on their own laptop, on their own work, the whole day.

4

30 days of support

Questions that come up while actually using AI at work get answered.

Sefa Aydın, yapay zeka eğitmeni ve danışmanı

Your trainer

Sefa Aydın

AI trainer and consultant. Years of producing design, advertising and software for the Türkiye projects of world-renowned luxury brands, founder of the agency Rebel Co. Group. I use these tools on real client work every day, and I teach what I use.

About me →

Frequently asked questions

Will AI replace the designer?

It takes over work without a concept and speeds up the designer who has one. The program teaches exactly this: the brief, the concept, brand consistency and the decision stay with the designer while production gets faster. I have also covered this in the article on the designer in the age of AI.

Can Midjourney visuals be used in client work?

Commercial use is possible on paid plans, but care is needed on matters such as copyright, brand logos and likeness to real people. The program covers a checklist and a rule of transparency with the client. Details are in the article on AI visual copyright.

How much does AI training for design teams cost?

The standard package is a full day for up to 10 people at 49,900 TL plus VAT. The discovery call, content preparation based on the team's project, a team guide and 30 days of Q&A support are included. Multi-brand agency teams are scoped by proposal.

Which video tool is taught?

The program uses current tools for image to video, script, voiceover and sound generation. Because the tools change quickly, which tool is used is decided by the training date, and the current list is kept in the article on AI video tools.

How does it combine with Adobe tools?

AI output is moved into design tools for the finishing touches. The program covers how a generated visual is edited in Photoshop or a similar tool, including layers and resolution.

The team is resistant to AI. Is that normal?

Very normal and a justified reaction. The program is designed with this resistance in mind: the first hour is for the team's concerns, and the day shows concrete gains on the team's own project. The designer learns not the tool itself but how to direct it.

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Guides on this topic

Last updated: 14 September 2026

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